PB Fintech is India’s leading online platform for insurance and lending products, offering consumers easy access to insurance, credit, and other financial services while promoting awareness of financial risks. Launched in 2008, Policybazaar provides a digital marketplace where users can research, purchase, and manage insurance policies, partnering with 51 insurers to offer over 340 products, including term, health, motor, home, and travel insurance. By 2020, Policybazaar held a 93.4% market share in digital insurance policies sold in India. In 2014, PB Fintech launched Paisabazaar to simplify access to personal loans, credit cards, home loans, and loans against property, partnering with 54 banks and NBFCs. Paisabazaar became India’s largest digital consumer credit marketplace, holding a 51.4% market share in disbursals in 2020, enabling disbursals of ₹51,015 Mn, ₹65,496 Mn, and ₹29,168 Mn in fiscals 2019, 2020, and 2021, respectively.