Nova AgriTech Limited, founded in Hyderabad in May 2007, specializes in manufacturing environmentally friendly and technology-driven agricultural products focused on soil health, plant nutrition, and crop protection. The company develops tailored solutions by collaborating with farmers and offers a diverse product range, including soil health products, crop nutrition, biostimulants, biopesticides, integrated pest management (IPM) products, new technologies, and crop protection products. Its subsidiary, Nova Agri Sciences Private Limited, handles crop protection manufacturing. As of January 31, 2023, the company has secured 629 product registrations across four categories: soil health management (7), plant nutrition (168), biopesticides (4), and crop protection (450). To support farmers, Nova AgriTech has structured its NKSK program, comprising 32 NKSK Coordinators (agriculture graduates), 13 Kisan Mitras, and 253 Kisan Sevaks, ensuring grassroots engagement. Additionally, its 215-member sales team oversees brand sales, distribution channels, and product promotions.